Exploring online misogyny: Project funding success by HfP professors Jürgen Pfeffer and Janina Steinert in collaboration with Prof. Sahana Udupa

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Prof. Dr. Jürgen Pfeffer, Professor of Computational Social Science and Big Data and Prof. Dr. Janina Isabel Steinert, Professor of Global Health at the Technical University of Munich, together with Prof. Dr. Sahana Udupa Professor of Media Anthropology and Ludwig-Maximilians-University Munich receive a large grant from the bidt Bavarian Research Institute for Digital Transformation.

"Billions of people use social media every day. Many of them discuss political topics online. Radicalization, extreme speech, and in particular online misogyny against politically active women have become alarming negative features of online discussions. In this interdisciplinary project, we will employ mixed-methods approaches to three case studies in Germany, India, and Brazil to better understand the content and dynamics of online misogyny against politically active women and to develop methods for early identification of such emerging dynamics. We will collaborate with subject matter experts in India and Brazil as well as with media partners and affected female politicians. With citizen social science tools we will involve the general public in the process of identifying emerging campaigns of online misogyny against politically active women. This project will also develop policy briefs and regulatory approaches to address online misogyny."